{"id":514,"date":"2018-12-23T22:31:56","date_gmt":"2018-12-23T22:31:56","guid":{"rendered":"https:\/\/mattersgraph.com\/?post_type=insight&p=514"},"modified":"2026-04-09T01:31:22","modified_gmt":"2026-04-09T01:31:22","slug":"value-gen-transitioning-the-core-business","status":"publish","type":"insight","link":"https:\/\/mattersgraph.com\/zh\/insights\/value-gen-transitioning-the-core-business\/","title":{"rendered":"015\uff1a\u4ef7\u503c\u521b\u9020\uff1a\u6838\u5fc3\u4e1a\u52a1\u8f6c\u578b"},"content":{"rendered":"

\u4e3a\u4e86\u8ffd\u6c42\u66f4\u9ad8\u7684\u4f30\u503c\u500d\u6570\uff0c\u6295\u8d44\u8005\u53ca\u5176\u987e\u95ee\u8d8a\u6765\u8d8a\u5411\u516c\u53f8\u65bd\u538b\uff0c\u8981\u6c42\u5b83\u4eec\u8f6c\u578b\u6838\u5fc3\u4e1a\u52a1\uff0c\u4ee5\u7b26\u5408\u90a3\u4e9b\u80fd\u591f\u83b7\u5f97\u66f4\u9ad8\u4f30\u503c\u7684\u201c\u4e3b\u9898\u201d\u3002.<\/p>\n\n

\u4f8b\u5982\uff0c\u90a3\u4e9b\u53ef\u4ee5\u88ab\u6070\u5f53\u5730\u63cf\u8ff0\u4e3a\u4e13\u4e1a\u670d\u52a1\u7684\u4f01\u4e1a\uff0c\u4ec5\u4ec5\u62e5\u6709\u2026\u2026 \u6697\u793a <\/em>\u4ee5\u6280\u672f\u4e3a\u57fa\u7840\u7684\u516c\u53f8\u2014\u2014\u4f8b\u5982\u62e5\u6709\u4e13\u6709\u6570\u636e\u5e93\u7684\u4eba\u529b\u8d44\u6e90\u670d\u52a1\u516c\u53f8\u2014\u2014\u53ef\u4ee5\u8f6c\u578b\u4e3a\u201c\u6280\u672f\u8d4b\u80fd\u578b\u5546\u4e1a\u670d\u52a1\u516c\u53f8\u201d\u3002\u5982\u679c\u8f6c\u578b\u6210\u529f\uff0c\u5176\u4ef7\u503c\u5c06\u975e\u5e38\u5de8\u5927\u3002\u5bf9\u4e8e\u6f5c\u5728\u6536\u8d2d\u65b9\u800c\u8a00\uff0c\u5173\u952e\u95ee\u9898\u5728\u4e8e\u5982\u4f55\u5224\u65ad\u4e00\u5bb6\u516c\u53f8\u662f\u5426\u6b63\u5728\u8fdb\u884c\u6838\u5fc3\u4e1a\u52a1\u8f6c\u578b\u3002.<\/p><\/div>\n\n

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    \n
  • \u6838\u5fc3\u4e1a\u52a1 <\/strong>\u6d89\u53ca\u4e09\u4e2a\u56e0\u7d20\uff1a
      \n
    1. \u8fd9\u5c31\u662f\u5ba2\u6237\u3001\u5206\u9500\u5546\u6216\u5176\u4ed6\u5408\u4f5c\u4f19\u4f34\u4f1a\u544a\u8bc9\u4f60\u7684\u516c\u53f8\u201c\u4ee3\u8868\u7684\u4ef7\u503c\u89c2\u201d\u3002\u201d<\/li>\n\n\n\n
    2. \u5b83\u51e0\u4e4e\u603b\u662f\u4f01\u4e1a\u4e2d\u4ea7\u751f\u6700\u9ad8\u7d2f\u8ba1\u5355\u5ba2\u6237\u5229\u6da6\uff08\u5b9a\u4e49\u4e3a\u5ba2\u6237\u751f\u547d\u5468\u671f\u4ef7\u503c\u51cf\u53bb\u5ba2\u6237\u83b7\u53d6\u6210\u672c\uff09\u7684\u9886\u57df\u3002<\/li>\n<\/ol><\/li>\n<\/ul>\n\n
        \n
      • \u975e\u6838\u5fc3\u4e1a\u52a1 <\/strong>\u76f8\u5bf9\u4e8e\u6838\u5fc3\u4e1a\u52a1\u800c\u8a00\uff0c\u8fd9\u4e9b\u4e1a\u52a1\u6c38\u8fdc\u65e0\u6cd5\u5b9e\u73b0\u89c4\u6a21\u5316\u53d1\u5c55\uff0c\u8981\u4e48\u662f\u56e0\u4e3a\u5b83\u4eec\u4f9d\u8d56\u4e8e\u6838\u5fc3\u4e1a\u52a1\uff0c\u8981\u4e48\u662f\u56e0\u4e3a\u5b83\u4eec\u7684\u589e\u957f\u53d7\u5230\u5176\u4ed6\u56e0\u7d20\u7684\u9650\u5236\u3002<\/li>\n\n\n\n
      • \u6f5c\u5728\u7684\u65b0\u6838\u5fc3\u4e1a\u52a1 <\/strong>\u6216\u8bb8\u89c4\u6a21\u5c1a\u672a\u8db3\u4ee5\u4e0e\u6838\u5fc3\u4e1a\u52a1\u5339\u654c\uff0c\u4f46\u6ca1\u6709\u5145\u5206\u7684\u7406\u7531\u963b\u6b62\u5b83\u4eec\u8fd9\u6837\u505a\u3002<\/li>\n<\/ul>\n\n

        \u5f53\u7136\uff0c\u516c\u53f8\u53ef\u4ee5\u53d1\u5c55\u51fa\u591a\u4e2a\u6838\u5fc3\u4e1a\u52a1\uff0c\u56e0\u6b64\u5e76\u975e\u6240\u6709\u8ba8\u8bba\u90fd\u6d89\u53ca\u8f6c\u578b\uff1b\u6211\u4eec\u5173\u6ce8\u7684\u662f\u201c\u65e7\u6838\u5fc3\u201d\u786e\u5b9e\u5df2\u7ecf\u8fc7\u65f6\uff0c\u5e76\u4e14\u5f53\u524d\u7ba1\u7406\u56e2\u961f\u6b63\u5728\u5bfb\u6c42\u8f6c\u578b\u5230\u65b0\u6838\u5fc3\u4e1a\u52a1\u7684\u60c5\u51b5\u3002.<\/p>\n\n

        \u4ece\u6838\u5fc3\u4e1a\u52a1\u6210\u529f\u8f6c\u578b\u4e3a\u65b0\u5174\u6838\u5fc3\u4e1a\u52a1\u2014\u2014IBM\u8f6c\u578b\u4e13\u6ce8\u4e8e\u4e13\u4e1a\u670d\u52a1\u5c31\u662f\u4e00\u4e2a\u7ecf\u5178\u6848\u4f8b\u2014\u2014\u901a\u5e38\u9700\u8981\u6570\u5e74\u65f6\u95f4\u3002\u8bd5\u56fe\u8d70\u6377\u5f84\u7684\u516c\u53f8\u5f80\u5f80\u4f1a\u4ed8\u51fa\u4ee3\u4ef7\u3002\u4f8b\u5982\uff0cNetflix\u57282012\u5e74\u51b3\u5b9a\u5c06\u5176\u90ae\u5bc4\u79df\u8d41\u4e1a\u52a1\u4e0e\u84ec\u52c3\u53d1\u5c55\u7684\u65b0\u5174\u6d41\u5a92\u4f53\u4e1a\u52a1\u5206\u62c6\u3002\u5c3d\u7ba1\u9996\u5e2d\u6267\u884c\u5b98\u91cc\u5fb7\u00b7\u54c8\u65af\u5ef7\u65af\u663e\u7136\u8ba4\u4e3a\u6838\u5fc3\u4e1a\u52a1\u53ef\u4ee5\u5728\u4e00\u591c\u4e4b\u95f4\u5b8c\u6210\u8f6c\u578b\uff0c\u4f46\u4ecd\u6709\u76f8\u5f53\u4e00\u90e8\u5206\u5ba2\u6237\u5bf9\u6b64\u62b1\u6709\u7591\u8651\u3002 Netflix = DVD <\/em><\/strong>\u4ed6\u4eec\u7684\u53cd\u6297\u8feb\u4f7fNetflix\u6682\u505c\u4e86\u5206\u62c6\u8ba1\u5212\u3002\u51e0\u5e74\u540e\uff0cNetflix\u6700\u7ec8\u5b8c\u6210\u4e86\u5206\u62c6\uff08\u6210\u4e3advd.netflix.com\uff09\uff0c\u4f46\u6838\u5fc3\u4e1a\u52a1\u5fc5\u987b\u5148\u88ab\u65b0\u7684\u6838\u5fc3\u4e1a\u52a1\u9010\u6b65\u53d6\u4ee3\u3002.<\/p>\n\n

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          \n
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          \u4ee5\u4e0b\u662f\u51b3\u5b9a\u6838\u5fc3\u4e1a\u52a1\u4ef7\u503c\u7684\u4e94\u4e2a\u56e0\u7d20\uff08\u5982\u6211\u4eec\u5728 2018 \u5e74\u300a\u5c3d\u804c\u8c03\u67e5\u4e8b\u9879\u00ae\u300b\u5de5\u5177\u5305\u4e2d\u6240\u8ff0\uff09\uff1a<\/em>
            \n
          • \u8fd9\u5bb6\u4f01\u4e1a\u89e3\u51b3\u7684\u95ee\u9898\u6709\u591a\u91cd\u8981\uff1f<\/li>\n\n\n\n
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          • \u662f\u5426\u5b58\u5728\u4efb\u4f55\u53ef\u80fd\u5a01\u80c1\u5230\u8be5\u89e3\u51b3\u65b9\u6848\u7684\u56e0\u7d20\uff1f<\/li>\n\n\n\n
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                • \u4e0d\u540c\u4ea7\u54c1\/\u670d\u52a1\u4e4b\u95f4\u7684\u5ba2\u6237\u7fa4\u4f53\u91cd\u53e0\u5ea6\u5f88\u9ad8<\/li>\n\n\n\n
                • \u65b0\u6838\u5fc3\u4ea7\u54c1\u6781\u6613\u5728\u4e0e\u65e7\u6838\u5fc3\u4ea7\u54c1\u76f8\u540c\u7684\u573a\u666f\u4e0b\u88ab\u201c\u63a8\u9500\u201d\uff0c\u4ece\u800c\u6700\u7ec8\u53d6\u4ee3\u65e7\u6838\u5fc3\u4ea7\u54c1\u2014\u2014\u4f8b\u5982\uff0c\u5f53\u5ba2\u6237\u6216\u5206\u9500\u5546\u5c06\u65b0\u65e7\u4ea7\u54c1\u7eb3\u5165\u540c\u4e00\u8003\u8651\u8303\u56f4\u6216\u9884\u7b97\u65f6\u3002<\/li>\n\n\n\n
                • \u9488\u5bf9\u65e7\u6838\u5fc3\u5e02\u573a\u7684\u7cbe\u5fc3\u6784\u601d\u4e14\u79ef\u6781\u8fdb\u53d6\u7684\u8fc7\u6e21\u8ba1\u5212<\/li>\n<\/ul><\/li>\n<\/ol>\n\n

                  \u6bcf\u5f53\u6211\u4eec\u8bc4\u4f30\u4e00\u5bb6\u5904\u4e8e\u8f6c\u578b\u671f\u7684\u4f01\u4e1a\u65f6\uff0c\u6211\u4eec\u603b\u662f\u4f1a\u52aa\u529b\u4ed4\u7ec6\u754c\u5b9a\u5176\u5f53\u524d\u7684\u6838\u5fc3\u4e1a\u52a1\u4ee5\u53ca\u76ee\u6807\u65b0\u6838\u5fc3\u4e1a\u52a1\u3002\u6211\u4eec\u4f1a\u95ee\u81ea\u5df1\uff0c\u8fd9\u5bb6\u4f01\u4e1a\u505a\u597d\u4e86\u591a\u5feb\u7684\u8f6c\u578b\u51c6\u5907\uff1f\u65b0\u7684\u6240\u6709\u8005\u548c\u7ba1\u7406\u56e2\u961f\u80fd\u5426\u52a0\u5feb\u8f6c\u578b\u901f\u5ea6\uff0c\u5e76\u5c06\u5176\u7eb3\u5165\u4ef7\u503c\u521b\u9020\u8ba1\u5212\uff1f<\/p>","protected":false},"excerpt":{"rendered":"

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