{"id":527,"date":"2018-12-26T14:51:03","date_gmt":"2018-12-26T14:51:03","guid":{"rendered":"https:\/\/mattersgraph.com\/?post_type=insight&p=527"},"modified":"2026-06-16T17:03:10","modified_gmt":"2026-06-16T21:03:10","slug":"observations-on-how-financial-pe-and-strategic-corp-dev-investors-consider-segmentation-opportunities-differently-from-one-another","status":"publish","type":"insight","link":"https:\/\/mattersgraph.com\/zh\/insights\/observations-on-how-financial-pe-and-strategic-corp-dev-investors-consider-segmentation-opportunities-differently-from-one-another\/","title":{"rendered":"018\uff1a\u5173\u4e8e\u8d22\u52a1\uff08\u79c1\u52df\u80a1\u6743\uff09\u6295\u8d44\u8005\u548c\u6218\u7565\uff08\u4f01\u4e1a\u53d1\u5c55\uff09\u6295\u8d44\u8005\u5982\u4f55\u4ee5\u4e0d\u540c\u7684\u65b9\u5f0f\u8003\u8651\u7ec6\u5206\u5e02\u573a\u673a\u4f1a\u7684\u89c2\u5bdf"},"content":{"rendered":"

\u5728\u670d\u52a1\u4f17\u591a\u5ba2\u6237\u7684\u8fc7\u7a0b\u4e2d\uff0c\u6211\u6ce8\u610f\u5230\u4e00\u4e2a\u89c4\u5f8b\uff0c\u90a3\u5c31\u662f\u6700\u5f3a\u5927\u7684\u4f01\u4e1a\u53d1\u5c55\u56e2\u961f\uff08\u201c\u6218\u7565\u578b\u56e2\u961f\u201d\uff09\u5c06\u5ba2\u6237\u7ec6\u5206\u89c6\u4e3a\u521b\u9020\u8d44\u4ea7\u4ef7\u503c\u7684\u624b\u6bb5\u2014\u2014\u800c\u4e14\u4ed6\u4eec\u7684\u505a\u6cd5\u6bd4\u8bb8\u591a\u79c1\u52df\u80a1\u6743\u516c\u53f8\u8003\u8651\u7684\u8fd8\u8981\u591a\u3002.<\/p>\n\n

\uff08\u4e00\u6d41\u7684\uff09\u4f01\u4e1a\u53d1\u5c55\u56e2\u961f\u5728\u5176\u521d\u6b65\u6295\u8d44\u7406\u8bba\u548c\u4ef7\u503c\u521b\u9020\u8ba1\u5212\u4e2d\u66f4\u52a0\u5173\u6ce8\uff08\u5ba2\u6237\u548c\/\u6216\u7528\u6237\u7ec6\u5206\uff09\u8fd9\u4e00\u4e3b\u9898\uff0c\u5e76\u4e3a\u6211\u4eec\u7684\u5c3d\u804c\u8c03\u67e5\u5de5\u4f5c\u5e26\u6765\u4e86\u66f4\u7d27\u8feb\u7684\u7ec6\u5206\u4efb\u52a1\u3002.<\/p>\n\n

\u6211\u8ba4\u4e3a\u8fd9\u79cd\u76f8\u5bf9\u4f18\u52bf\u6e90\u4e8e\u51e0\u4e2a\u56e0\u7d20\uff0c\u5176\u4e2d\u4e4b\u4e00\u662f\u8bb8\u591a\u91d1\u878d\u6295\u8d44\u8005\u7684\u6d3b\u52a8\u66f4\u504f\u5411\u673a\u4f1a\u4e3b\u4e49\uff0c\u4ee5\u53ca\u4ed6\u4eec\u9762\u4e34\u7740\u51cf\u5c11\u5bf9\u5e02\u573a\u6df1\u5c42\u6b21\u7ec6\u5fae\u5dee\u522b\u7814\u7a76\u6295\u5165\u7cbe\u529b\u7684\u538b\u529b\u3002\u4f46\u7b56\u7565\u578b\u6295\u8d44\u8005\u901a\u5e38\u4e5f\u62e5\u6709\u66f4\u4e30\u5bcc\u7684\u5e02\u573a\u7ecf\u9a8c\uff0c\u5e76\u4e14\u7531\u4e8e\u6709\u66f4\u591a\u65f6\u95f4\u7814\u7a76\u7279\u5b9a\u7ec6\u5206\u5e02\u573a\uff08\u5305\u62ec\u5176\u5b58\u5728\u6027\u3001\u89c4\u6a21\u3001\u504f\u597d\u3001\u9700\u6c42\u548c\u884c\u4e3a\uff09\uff0c\u56e0\u6b64\u4ed6\u4eec\u66f4\u6709\u5e95\u6c14\u63d0\u51fa\u4ef7\u503c\u521b\u9020\u7b56\u7565\u3002.<\/p><\/div>\n\n

\n\n

\u4ee4\u6211\u611f\u5230\u60ca\u8bb6\u7684\u662f\uff0c\u5373\u4f7f\u5728\u4f01\u4e1a\u53d1\u5c55\u4ea4\u6613\u56e2\u961f\u6210\u5458\u51e0\u4e4e\u6ca1\u6709\u6216\u5b8c\u5168\u6ca1\u6709\u4e0e\u5ba2\u6237\u76f4\u63a5\u63a5\u89e6\u7684\u7ecf\u9a8c\u7684\u60c5\u51b5\u4e0b\uff0c\u6218\u7565\u4eba\u5458\u4ecd\u7136\u53ef\u4ee5\u83b7\u5f97\u4f18\u52bf\u3002 \u51e0\u4e4e\u6ca1\u6709\u4efb\u4f55\u7ebf\u7d22<\/em>. \u4e00\u4f4d\u601d\u7ef4\u7f1c\u5bc6\u7684\u9500\u552e\u548c\u5e02\u573a\u8425\u9500\u9886\u5bfc\u8005\uff0c\u53ea\u9700\u51e0\u6b21\u7b80\u77ed\u7684\u5bf9\u8bdd\uff0c\u5c31\u80fd\u5b55\u80b2\u51fa\u6700\u7ec8\u53ef\u80fd\u53d1\u5c55\u6210\u91cd\u5927\u673a\u9047\u7684\u60f3\u6cd5\u3002\u8fd9\u79cd\u654f\u9510\u7684\u5e02\u573a\u6d1e\u5bdf\u529b\u662f\u4f01\u4e1a\u6781\u5177\u4f18\u52bf\u7684\u5173\u952e\u6240\u5728\uff0c\u4e5f\u662f\u8bb8\u591a\u5927\u578b\u4f01\u4e1a\u7684\u6838\u5fc3\u7ade\u4e89\u529b\u3002\u5b83\u9700\u8981\u4f01\u4e1a\u957f\u671f\u53c2\u4e0e\u5e02\u573a\u7ade\u4e89\uff0c\u4e0d\u65ad\u4e89\u593a\u5e02\u573a\u4efd\u989d\u3001\u589e\u957f\u673a\u4f1a\u548c\u4ef7\u683c\u4f18\u52bf\uff0c\u5e76\u62b5\u5fa1\u65b0\u8fdb\u5165\u8005\u7684\u51b2\u51fb\uff0c\u624d\u80fd\u9010\u6e10\u79ef\u7d2f\u8d77\u6765\u3002.<\/p>\n\n

\u5229\u7528\u8fd9\u4e00\u70b9\uff0c\u8bb8\u591a\u4f18\u79c0\u7684\u4f01\u4e1a\u53d1\u5c55\u90e8\u95e8\u5df2\u7ecf\u5c06\u5176\u5236\u5ea6\u5316\uff0c\u7eb3\u5165\u4e86\u6807\u51c6\u6d41\u7a0b\u3002\u4f46\u6211\u4eec\u4ece\u8fd9\u4e9b\u5bf9\u8bdd\u4e2d\u610f\u8bc6\u5230\uff0c\u5f88\u591a\u65f6\u5019\uff0c\u4ec5\u4ec5\u5c06\u8fd9\u4e2a\u4e3b\u9898\u63d0\u4e0a\u8bae\u7a0b\uff0c\u5e76\u56f4\u7ed5\u5b83\u5c55\u5f00\u8ba8\u8bba\uff08\u6700\u7ec8\u8fdb\u884c\u6df1\u5165\u8c03\u67e5\uff09\uff0c\u5c31\u80fd\u4ea7\u751f\u8bb8\u591a\u597d\u7684\u60f3\u6cd5\u3002\u8fd9\u662f\u4e00\u79cd\u6210\u672c\u4f4e\u5ec9\u7684\u4ef7\u503c\u521b\u9020\u65b9\u5f0f\uff0c\u79c1\u52df\u80a1\u6743\u516c\u53f8\u4e5f\u53ef\u4ee5\u5f88\u5927\u7a0b\u5ea6\u4e0a\u590d\u5236\u8fd9\u79cd\u505a\u6cd5\uff08\u524d\u63d0\u662f\u5c06\u5176\u5217\u5165\u8bae\u7a0b\u5e76\u7eb3\u5165\u6807\u51c6\u5de5\u4f5c\u6d41\u7a0b\uff09\u3002.<\/p>\n\n

\u90a3\u4e48\uff0c\u6211\u4eec\u7a76\u7adf\u770b\u5230\u4e86\u8fd9\u4e24\u7ec4\u4e4b\u95f4\u7684\u4ec0\u4e48\u533a\u522b\uff1f\u8fd9\u79cd\u533a\u522b\u53c8\u610f\u5473\u7740\u4ec0\u4e48\uff1f<\/p>\n\n

\u5728\u5c3d\u804c\u8c03\u67e5\u7684\u5404\u4e2a\u9636\u6bb5\uff0c\u4e00\u652f\u5f3a\u5927\u7684\u4f01\u4e1a\u53d1\u5c55\u56e2\u961f\u901a\u5e38\u4f1a\u5e26\u7740\u6295\u8d44\u7406\u5ff5\uff08\u4ee5\u53ca\u521d\u6b65\u7684\u4ef7\u503c\u521b\u9020\u8ba1\u5212\uff09\u8fdb\u5165\u6d41\u7a0b\uff0c\u5176\u4e2d\u5305\u62ec\u5177\u4f53\u7684\u6295\u8d44\u673a\u4f1a\uff08\u5e76\u8f85\u4ee5\u8be6\u7ec6\u7684\u80cc\u666f\u4fe1\u606f\uff09\uff1a<\/p>\n\n

    \n
  1. \u63a8\u51fa\u589e\u5f3a\u578b\u4ef7\u503c\u4e3b\u5f20\uff08\u57fa\u4e8e\u5bf9\u5ba2\u6237\u884c\u4e3a\u548c\u60c5\u51b5\u7684\u6df1\u523b\u7406\u89e3\uff09\uff1b;<\/li>\n\n\n\n
  2. \u62d3\u5c55\u5e02\u573a\u81f3\u7279\u5b9a\u7684\u65b0\u7528\u6237\u7fa4\u4f53\uff1b;<\/li>\n\n\n\n
  3. \u5411\u73b0\u6709\u7528\u6237\u7fa4\u4f53\u63a8\u51fa\u589e\u5f3a\u578b\u670d\u52a1\uff08\u4ee5\u6269\u5927\u5e02\u573a\u4efd\u989d\u6216\u63d0\u9ad8\u7528\u6237\u94b1\u5305\u4efd\u989d\uff09\uff1b<\/li>\n\n\n\n
  4. \u63a2\u8ba8\u4ea7\u54c1\u7ebf\u3001\u6e20\u9053\u548c\u7ec8\u7aef\u7528\u6237\u7ec6\u5206\u5e02\u573a\u7684\u5b9a\u4ef7\u673a\u4f1a\u3002.<\/li>\n<\/ol>\n\n

    \u4ee4\u4eba\u5370\u8c61\u6df1\u523b\u7684\u662f\uff0c\u5b9e\u529b\u66f4\u5f3a\u7684\u4f01\u4e1a\u53d1\u5c55\u56e2\u961f\u4e0d\u4ec5\u5728\u5951\u5408\u73b0\u6709\u4e1a\u52a1\u5355\u5143\u6216\u5e73\u53f0\u7684\u4ea4\u6613\u4e2d\u66f4\u52a0\u6ce8\u91cd\u5ba2\u6237\u7ec6\u5206\uff0c\u800c\u4e14\u8fd8\u5c06\u5176\u5e94\u7528\u4e8e\u521b\u5efa\u5168\u65b0\u5e73\u53f0\u7684\u9879\u76ee\u4e2d\u3002\u540c\u6837\uff0c\u90a3\u4e9b\u5728\u6295\u8d44\u7406\u5ff5\u4e2d\u878d\u5165\u66f4\u5177\u6d1e\u5bdf\u529b\u7684\u5ba2\u6237\u7ec6\u5206\u4ef7\u503c\u521b\u9020\u6760\u6746\u7684\u79c1\u52df\u80a1\u6743\u56e2\u961f\uff0c\u4e5f\u5177\u5907\u4ee5\u4e0b\u7279\u70b9\uff1a<\/p>\n\n

      \n
    1. \u5c06\u5176\u89c6\u4e3a\u6240\u6709\u4ea4\u6613\u7684\u6807\u51c6\u5de5\u4f5c\u6d41\u7a0b\u7684\u4e00\u90e8\u5206\uff1b;<\/li>\n\n\n\n
    2. \u5f00\u5c55\u66f4\u591a\u65e9\u671f\u6d41\u7a0b\u5e02\u573a\u8c03\u7814\uff1b<\/li>\n\n\n\n
    3. \u56e2\u961f\u4e2d\u8981\u6709\u6765\u81ea\u5e02\u573a\u8425\u9500\u6216\u4f01\u4e1a\u6218\u7565\u80cc\u666f\u7684\u9ad8\u7ea7\u6210\u5458\u3002<\/li>\n<\/ol>\n\n

      \u6211\u4e4b\u6240\u4ee5\u63d0\u51fa\u8fd9\u4e00\u4ef7\u503c\u521b\u9020\u6760\u6746\uff0c\u662f\u56e0\u4e3a\u5b83\u57fa\u4e8e\u6760\u6746\u539f\u7406\u2014\u2014\u5373\u627e\u5230\u4ece\u73b0\u6709\u8d44\u4ea7\u4e2d\u521b\u9020\u66f4\u591a\u4ef7\u503c\u7684\u65b9\u6cd5\u2014\u2014\u800c\u5177\u6709\u5b9e\u8d28\u6027\u610f\u4e49\u3002\u6b64\u5916\uff0c\u9274\u4e8e\u8bb8\u591a\u79c1\u52df\u80a1\u6743\u516c\u53f8\u90fd\u81f4\u529b\u4e8e\u901a\u8fc7\u65b0\u7684\u6574\u5408\u5e73\u53f0\u521b\u9020\u4ef7\u503c\uff0c\u56e0\u6b64\uff0c\u5ba1\u89c6\u5173\u952e\u7684\u7ec6\u5206\u4e3b\u9898\u53ef\u80fd\u662f\u6210\u529f\u7684\u5173\u952e\u8981\u7d20\u3002\u800c\u8fd9\u4e00\u6760\u6746\u7684\u4f18\u52bf\u5728\u4e8e\uff0c\u5b83\u901a\u5e38\u53ea\u9700\u8981\u5c11\u91cf\u7684\u524d\u671f\u8d44\u6e90\u548c\u5173\u6ce8\uff0c\u5c31\u80fd\u6316\u6398\u51fa\u63d0\u5347\u6536\u8d2d\u7ee9\u6548\u548c\u56de\u62a5\u7684\u91cd\u8981\u673a\u4f1a\u3002.<\/p>\n\n

      \u73b0\u5728\uff0c\u6b63\u5982\u6211\u4eec\u6ce8\u610f\u5230\u7684\u2026\u2026\u00a0\u7b2c\u4e00\u9875<\/strong>\u00a0\u6211\u4eec\u7684\u00a0\u5c3d\u804c\u8c03\u67e5\u81f3\u5173\u91cd\u8981<\/a>\u2122 \u5de5\u5177\u5305\uff0c,\u00a0\u201c\u6bcf\u4e2a\u56e2\u961f\u90fd\u6709\u81ea\u5df1\u7684\u72ec\u7279\u65b9\u6cd5\u2014\u2014\u8fd9\u53cd\u6620\u4e86\u4e0d\u540c\u6295\u8d44\u8005\u4e4b\u95f4\u7684\u7406\u5ff5\u3001\u6d41\u7a0b\u3001\u79d1\u5b66\u548c\u827a\u672f\u5dee\u5f02\u3002\u201d<\/em>\u56e0\u6b64\uff0c\u5bf9\u5e02\u573a\u7ec6\u5206\u7684\u66f4\u6df1\u5165\u8003\u8651\u5e76\u4e0d\u4f1a\u6210\u4e3a\u6bcf\u4f4d\u6295\u8d44\u8005\u4ef7\u503c\u521b\u9020\u8ba1\u5212\u7684\u4e00\u90e8\u5206\u3002.<\/p>","protected":false},"excerpt":{"rendered":"

      \u5728\u670d\u52a1\u4f17\u591a\u5ba2\u6237\u7684\u8fc7\u7a0b\u4e2d\uff0c\u6211\u6ce8\u610f\u5230\u4e00\u4e2a\u5171\u540c\u70b9\uff1a\u6700\u5f3a\u5927\u7684\u4f01\u4e1a\u53d1\u5c55\u56e2\u961f\uff08\u201c\u6218\u7565\u56e2\u961f\u201d\uff09\u5f80\u5f80\u5c06\u5ba2\u6237\u7ec6\u5206\u89c6\u4e3a\u4e00\u79cd\u624b\u6bb5\u2026\u2026<\/p>","protected":false},"author":[39],"featured_media":0,"template":"","meta":{"featured_image_background_position":"","promoted":false,"promoted-priority":0,"footnotes":""},"sector":[],"topic":[53,95,94,97,84],"audience":[],"insight-category":[140],"class_list":["post-527","insight","type-insight","status-publish","hentry","topic-best-practices","topic-customer-segmentation","topic-investigative-research","topic-investment-thesis-development","topic-value-generation","insight-category-value-creation","author-mark-stein"],"yoast_head":"\n018: Observations on How Financial (PE) and Strategic (Corp Dev) Investors Consider Segmentation Opportunities Differently from One Another - Matters Graph<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mattersgraph.com\/zh\/insights\/observations-on-how-financial-pe-and-strategic-corp-dev-investors-consider-segmentation-opportunities-differently-from-one-another\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"018: Observations on How Financial (PE) and Strategic (Corp Dev) Investors Consider Segmentation Opportunities Differently from One Another - Matters Graph\" \/>\n<meta property=\"og:description\" content=\"Serving a wide-range of clients, one pattern that I have noticed is the degree to which the strongest Corp Dev groups (the \u201cStrategics\u201d) consider customer segments as a means for …\" \/>\n<meta property=\"og:url\" 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